How to convert a multinational company in a global one? — Developing a proposal based on the business administration literature

In a previous research the authors identified that the most significant dimensions involved in the transition between the two theoretical states, multinational and global are: (1) “global integration of the operations”, (2) “strategic management pattern”, (3) “covered world key-markets”, (4) “dominant marketing approach”, and (5) “type of organization vision”. Each of these "dimensions of change" discloses a set of challenges that need to be faced by the organizations involved in the transition. In this paper they discuss the plausibility of composing a guide to support the transformation from multinational model into a global one. Considering the main dimensions of change and the several challenges to be faced a basic step-by-step procedure is proposed. The results are useful as practical insights to managers influenced by globalization as well as pertinent to researchers of this field.